Monday, August 11

Patriotic Hipsters

I couldn't pass up posting the link to Slate's post on "The Next Great American Beer," mainly for the section that discusses PBR's aspiration to become the "President of Beers," which is coupled with a lovely discussion of Pabst's marketing tactics (successfully reeling in hordes of hipsters).  There are also a few interesting notes on the concept of domestic beer.  

I'll stick with my Lagunitas and my Stone for now, thanks.  Go ahead and call me a snob, but at least I'm a snob with intact taste buds.

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